Asurion Overview

Global Headquarters: Nashville, Tennessee
North American Headquarters: Kansas City, Missouri
Privately owned by management and investors

  • Offers end-to-end solutions. Asurion creates it, develops it, sells it and services it. Service includes state-of-the-art customer contact centers in Evans, Colorado; Houston, Texas; Kansas City, Missouri; Nashville, Tennessee; Salina, Kansas and Moncton, New Brunswick, Canada; and one of the industry’s most advanced wireless technology repair and reverse logistics center located in Smyrna. Offices are also located in Dallas, San Mateo and Singapore.
  • Recognized as Ernst & Young Entrepreneur of the Year and as the Association for Corporate Growth’s Emerging Growth Company of the Year
  • Largest provider of wireless roadside assistance services in North America
  • Largest provider of wireless handset insurance programs in North America

Employees:

  • Over 5,000 employees company-wide

Customers/Partners:

  • Some of Asurion’s clients include: Alltel, AT&T, Cricket, DoCoMo, KTF (Korea Telecom Freetel), Metro PCS, Rogers Wireless, Sprint, T-Mobile USA and Verizon Wireless

Services:

  • Handset and Device Protection programs provide handset insurance and warranty management to protect customers against loss, theft, damage and malfunction of their wireless devices
  • Roadside Assistance services cover automobile emergencies and inconveniences, including flat tires, lockouts, dead batteries and breakdowns
  • Customized Solutions designed to meet new industry challenges

Results:

  • Save more than half a billion dollars for customers annually
  • Repair hundreds of thousands of wireless devices annually
  • Serve over 60 million wireless subscribers

Corporate Timeline:

  • 1994: Founded in Silicon Valley
  • 1995: Acquired Road Rescue
  • 1999: Acquired Merrimac Group
  • 2001: Changed name to Asurion
  • 2002: Created wireless technology repair and reverse logistics center
  • 2003: Expanded into Asia
  • 2006: Asurion and lock\line merge
  • 2006: Acquired Warranty Corporation of America and Lumitrend